Let us introduce you!
Marketers, designers, software engineers … just a few of the people who dive into each of our partners’ missions, goals and values in order to create custom revenue and enrollment growth solutions. Every single person at Collegis is integral to our ability to deliver for our partners. We sat down with Christine Skopec, senior content specialist, to learn more about who she is and how she supports our partners.
How would you describe your job to someone outside of the field?
I produce articles and other content pieces that have been thoughtfully crafted to provide useful information to online readers.
Name three words that describe your role at Collegis.
How does your role help support our partners?
The projects I work on give more context to a school’s degree programs and provide a lot of information about the corresponding career paths. These resources create value for readers, helping them more easily learn about their desired career paths and how our partner institutions can help them reach their professional goals.
What are some common questions you hear from coworkers or partners throughout the day?
- How can we present this familiar topic in a new way?
- How are users searching for this topic online?
- How soon can we get this completed?
- How does this general interest article help us attract more students?
- Would one of our professors be a good source for this article?
- Is there a way to highlight our new program within this content?
What skills do you need to succeed in your role?
- SEO knowledge
- Attention to detail
- Research capabilities
- Oral and written communication skills
- Ability to digest and implement feedback
What do you enjoy most about your role at Collegis?
I really enjoy getting to wear different hats and be involved in a variety of projects. I might write ads for social media, edit articles, present a report to a partner and interview an expert for an upcoming blog article all in the same day.
What do you enjoy most about Collegis?
I love getting to work with so many talented, hard-working people. My best work always comes from something that took a considerable amount of teamwork.
What drew you to work in the higher education field?
I’ve personally experienced how impactful higher education can be. Attending graduate school changed the course of my career, and I love that I’m now able to help other people realize their professional goals in a similar way.
Where did you go to college and what degree did you obtain?
I have a Bachelor of Arts in Financial Management from The University of St. Thomas in St. Paul, MN and a Master of Science in Journalism from the Medill School of Journalism at Northwestern University in Evanston, IL.
What do you value most from your own college experience?
Learning not to be afraid of trying something new. I was initially planning to be a chef/restaurant owner, but realized it wasn’t the right fit for me after cooking in professional kitchens for a number of years. Going back to school to earn my M.S. was really intimidating, but it was one of the best decisions I’ve ever made.
What qualities do you look for when adding members to your team?
What is one thing you’ve learned about higher ed since you started working at Collegis?
The field is changing faster than most people would think.
Is there a Collegis project you worked on that is most memorable or you’re particularly proud of?
I worked with a team to create an interactive piece of content that took a ton of brainpower to research, write, design and ultimately create. It went through numerous rounds of changes, and the end result was much better for it.
What’s something you’re hoping to check off your bucket list?
Travel to Italy! I’ve always talked about going with my brother and sister. We’ll make it one of these days.