A Better Model.
A Better Model.
Don’t let an OPM mortgage your future.
Historically, when an institution wanted to take programs online it meant hiring an online program management company (OPM) or scaling an internal team to grow online programs – but there is a better way. Unlike the OPM model, Collegis’s revenue growth management method is a customized approach to your institution’s needs.
By integrating tactics across admissions, marketing, programs, technology, and corporate partnerships, we’ll build and execute a holistic roadmap that drives revenue – at a fraction of the cost of a traditional OPM relationship.
The benefits of a holistic approach.
Say Goodbye to the Crushing Impact of Rev-Share
Compared to the traditional revenue-share methods of OPMs, we’re far less expensive. Typical revenue-share agreements are as high as 50%, but with a fixed-fee agreement and the same growth metrics, schools end up paying the equivalent of only 12% to 15% of revenue to Collegis. And, as your enrollment grows, that means more money in your pocket.
Own Your Online Future
All of your online programs need attention and support. OPMs, however, are known to cherry-pick the programs they are willing to work with and promote. With most revenue-share deals, it suits them to choose only the most lucrative programs, leaving the rest of your portfolio to die on the vine. They will also impose limitations on program changes, removing control from your faculty and staff. And many OPMs are managing the same programs at multiple institutions, blurring the lines of competition.
You can have a balanced, agile approach that focuses and grows multiple programs for a healthier institution when you work with Collegis.
Unlock the Black box
At Collegis, there is no black box. With OPMs, there is little to no transparency in their operations. Everything is under lock and key, keeping you from seeing your marketing spend, tactics, ROI, highest-converting channels – everything.
We show you the data because it is the most important tool in your arsenal. Our team provides consistent project updates and performance reports. We operate with a partnership mentality – working together to develop strategies and plans for long-term growth.
Mutually Aligned Objectives
Collegis believes in partnerships that strengthen the entire university. It’s the very nature of an OPM, however, to exclusively focus on the programs with the highest profit margins and require you to use their proprietary technology platforms in order to push profit – for them. You are a means to their success. And because of this, there is little flexibility in OPM relationships and scarcely any control for your institution.
We don’t operate that way. Collegis is a mission-driven organization that believes in the transformative power of education. Your success is our success. We focus on the ways that we can best help you achieve growth – and then we make that happen.
Collaboration and Enhancement
You have history and legacy. You have departments, staff and processes in place that reflect intimate familiarity with the institution. No one could provide more value than the loyal people and tried-and-tested practices that are already in place. You don’t need a partner to displace these resources, but rather enrich and expand their capabilities.
Collegis partners with your team – we don’t replace them. Our in-house team of experts can augment your headcount where needed, train your existing staff in new methods – or both.
Detach from Your OPM in 90 Days
Unwinding from an OPM is not easy. There are many layers of details to consider and a great deal of expertise needed to navigate the transition. Likely, your OPM is so ingrained in your systems that the task seems impossible — but, rest assured, it’s not.
You can regain control of your marketing, admissions and technology – and with our help, you can do it within 90 days. When you connect with us, we’ll sit down and dive deep into the details of your OPM relationship. We’ve done this before, and with a lot of success. Take advantage of our experts, who already know the corners to explore, the questions to ask and the rugs to look under.
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