Collegis to focus on growing the university’s regional, traditional student population and help elevate global brand
MINNEAPOLIS (January 2, 2018)—Collegis Education, a higher education-focused marketing and technology solutions provider, today announced University of Mary has selected Collegis to help the university attract, enroll and engage more students using industry-leading digital marketing solutions.
The University of Mary, located in Bismarck, N.D., is a private, Christian, Catholic, Benedictine university, enrolling students of all faiths and backgrounds. As one of the most affordable private universities in the country, Mary offers bachelor’s, master’s and doctorate academic programs in a variety of fields that are grounded in the liberal arts, servant leadership and robust experiential learning opportunities. The university also offers evening and online degree programs—tailored specifically for the working adult. Along with its main Bismarck campus, Mary has locations throughout North Dakota, Arizona, Minnesota, Montana and Kansas, as well as internationally in Rome and Peru. Collegis officially began working with the University of Mary in July.
“We are excited to begin this new relationship with the University of Mary and help them grow their already-established regional undergraduate brand as well as increase their global online undergraduate and graduate offerings,” said Susan Hammerstrom, senior vice president, Collegis Education. “With more than 25 years of experience in distance education and online learning, the University of Mary is a proven leader in delivering adult education. Through its Year-Round Campus and extensive scholarship offerings, Mary is also able to provide quality education at roughly half the tuition cost of other private institutions. Along with providing integrated marketing solutions, Collegis is pleased to offer admissions and student experience training to help the university more efficiently enroll its students.”
With more than two decades of higher education experience, Collegis Education specializes in addressing the challenges institutions face to reach students, grow enrollments and improve student outcomes. It uses an integrated approach to enrollment growth, which includes tailored digital marketing and technology solutions that look at the entire student journey.
“The University of Mary is thrilled to partner with Collegis Education,” said Michael McMahon, vice president for Enrollment Management. “As we reviewed potential partners, it became clear that Collegis possessed a unique combination of marketing expertise and boutique customization. They have a team large and skilled enough to assist with even the most complex efforts, and yet they customize their service to the needs of each partner school. At our size, it was so difficult to employ the talent necessary to operate at the cutting edge of enrollment marketing, particularly in emerging digital solutions. We wanted an integrated approach, tracking the entire student lifecycle, and in Collegis we found a willing and able partner. We have already seen the benefits of our partnership, and have great confidence in the future.”
Collegis Education has helped a diverse range of schools across the United States thrive in today’s digital space. To learn more about Collegis Education, visit www.CollegisEducation.com or follow Collegis on Twitter: @CollegisEdu.
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ABOUT COLLEGIS EDUCATION:
Collegis Education® is an integrated enrollment growth management company that helps colleges and universities attract, enroll and retain students through customized marketing and technology solutions. With more than two decades of experience in higher education, the Collegis team develops industry-leading strategies that enable institutions to achieve long-term, sustainable enrollment growth. From portfolio marketing services to technology solutions, enrollment growth management as a system has helped more than 75 percent of Collegis partners across the country achieve double-digit rates of enrollment growth. For more information about Collegis Education, please visit www.CollegisEducation.com.
Author: Molly Andersen
Molly is the associate director of earned media at Collegis Education. She holds a Bachelor of Journalism in Broadcast Journalism from the University of Missouri--Columbia.